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December 2008

Are you watching TV and movies in HD? You should be!

I read an interesting post last night stating in part that the new high definition Blu-ray DVD players need to come down in price. The writer, Henry Blodger argues that 'Blu-ray offers incremental improvement over standard DVD.' I wonder if he has ever watched a Blu-ray disc on an HD monitor?

During a recent visit to Costco, I saw a Blu-ray player for less than $200. Prices on the players have dropped nearly 50% in the last year - and that's even with the competing format (HD-DVD) going away.

Back in 1980, prices for VHS players were in the $400 range. Early DVD players were in the same range, and I remember paying $1000 for an early DVD recorder. Put those prices in today's dollars, and I'd be inclined to say that technology has made Blu-ray affordable at a faster rate than anytime since the introduction of the VHS player.

If you haven't invested in HD - whether it be on a TV, DVR or Blu-ray player, you should. It takes TV and movie viewing to a higher level. Watching classic movies or even the Rose Parade pop with incredible color and resolution is almost like watching them for the first time.

HD television sets and Blu-ray players have already seem dramatic price drops, and that should continue to some extent in 2009. Come February 17th, 2009, the US finally drops the current TV standard, know as NTSC, and fully implements the ATSC standard which includes the high definition version of digital television.

While many people consider HD a new technology - it isn't. We've been shooting HD since 2003 and it's been around for 20 years in one form or another. It's simply taken a long time to get the legislation in place for the transition to the format.

Now is the perfect time to make the switch to High Definition. You will see the difference!