Current Affairs

Working with the Auburn Avenue Research Library

We're excited to be working on a series of interviews for the Fulton Public Library system and their Auburn Avenue Research Library. We've conducted four interviews with local authors, architects and artists and will be editing the videos for display as part of the rotating exhibitions in the library.

Location interview with Atlanta artis
Location interview with Atlanta artist

We look forward to seeing our work on display when the library reopens later this spring.

For more information about Forrester Media, visit our website at www.forrestermedia.com.


Kicking off 2016 with some changes

I find it hard to believe that I've been behind the wheel of Forrester Media for almost twenty years. It's been an incredible time of change in technology - not only in the way we communicate, but how we communicate and interact with the technology. I'm looking forward to the next 20 years and can only guess how I'll be authoring blog posts by then!

Today, however, I'm incredibly pleased to announce that Forrester Media and Abracadabra Video are now part of 4 Tay Video, Inc. The merger of our three companies is a forward-thinking solution to take the best qualities of each company and bring them into one entity. That new company is Atlanta Video Production. In the coming months, we'll be launching a new website (our placeholder site is now live at www.atlantavideoproduction.com), merging our operations and looking at new growth opportunities.

One thing that isn't changing is my involvement. I'll continue managing the video production and webcasting operations for Atlanta Video Production. My business partner, Scott Taysom, will continue managing the audio/visual rental department and work alongside me on our productions.

We will be relocating Forrester Media to the Abracadabra Video office at 2250 N. Druid Hills Road, Atlanta, GA 30329 in the coming weeks. We are actively looking for a larger space for our combined companies that will allow us plenty of room to grow.

It's an exciting time to be in Atlanta and we're looking forward to a great 2016!


Happy Holidays!

The holiday season is one of the most anticipated here at Forrester Media. It's an opportunity to spend time with family and friends and reflect on the past year - and anticipate what the new year holds for us.

We're very fortunate to be able to come to work each day and do something we truly enjoy - creating solutions for our clients. Sometimes those solutions are in the form of a promotional business for their business, sometimes it's documenting an event or conference or even a webcast of a townhall meeting. It's an exciting time in the world of video and while we love the technology, we never forget that it's not the technology - but how you use it - that makes for solutions our clients can use and benefit from.

It's also been an exciting time internally. We have a major announcement to make in January, 2016 - one that will allow us to grow our business and our service offerings in the coming years. Our holiday card provides a hint of things to come!

2015-Holiday-Card

From all of us at Forrester Media and 4 Tay Video, we wish you the best this holiday season and wish you a very happy New Year!


Recent productions

Fall is usually one of our busier times, and this year is no exception. Here are a few photographs from recent productions.

ForresterMediaSurgeryVideo
Mike Forrester about to head into surgery - but not his own. We documented an experimental procedure for a healthcare client.
ForresterMediaPerfumery
Inside a perfumery where any scent you can imagine can be formulated.

 

ForresterMediaExecutive
Filming an interview for a UK client with an Atlanta executive.

 

ForresterMediaFirefighter
Preparing to interview an Atlanta Firefighter.

Forrester Media provides complete production services for our corporate and business clients - from interviews to location filming to fully-edited training and promotional videos. We can live stream your meeting with our camera crews, encoding services and content delivery network. We are Atlanta's full service video (and webcasting) production company.


Planning your production - Part Four

Planning your production is a four-part series to help you better understand the video production process by breaking down each element involved in producing a video. By understanding the process, it's our hope you'll ultimately benefit from a better video by knowing what's going to happen and when.

Part One of this series can be found at: http://www.forrestermediablog.com/2015/05/planning-your-production-part-one.html

In part four of this four part series, we review the editing, also called post production, portion of your production.

Once the video has been shot, the work begins in assembling the many components, including the visuals, graphics, voice-over and music.

Prior to the first editing session, the footage will be logged and a database created for the location of specific shots, called selects, that we will use in the final video.

The selects will then be placed in order on a timeline according to the script. Your footage is a digital file from capture to final delivery.

A first draft of the video will be created to ensure the proper shots are in their proper place within the program, along with the voiceover track. This is done prior to the addition of graphics or music.

The first draft is then posted online on a password-protected page which allows you to share the link with other project stakeholders. Online reviews allow for faster feedback from our clients and help to keep the project on schedule.

Once the basic line-up of shots has been approved, additional footage (b-roll), graphics, voiceover narration and music will be added in subsequent sessions. We typically go through three to four rounds of revisions on each project.

After final approval, your video will be encoded for the web in a variety of possible formats including Windows Media, QuickTime. We also can finalize projects to DVD when requested. We can encode meta-data into your video to aid in search engines finding and offering your video to their search results.

Summary

Creating a video can appear to be a challenge, but with our experienced professionals, you’ll find it stress-free and perhaps even fun!

Take the time to communicate with us to ensure we know your vision for the production. At the same time, allow us to make suggestions to improve your vision. Seldom have we ever told a client that ‘the video should be longer.’ We almost always find that the message can be delivered more effectively in a shorter time span.

We’ve been producing videos for broadcasters and corporate America since 1990 and bring a level of expertise to your production that few companies can match.

From concept to completion, we deliver A Higher Definition of Video.

Please call us anytime at 800-201-8102 to discuss your project. We'll be happy to provide a free estimate.